According to John Warrillow, the number one mistake entrepreneurs make is to build a business that relies too heavily on them. Thus, when the time comes to. Built To Sell by John Warrillow, , available at Book Depository with free delivery worldwide. This is a book summary of Built to Sell by John Warrillow. Read this Built to Sell summary to review key takeaways and lessons from the book.

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Launch a long term incentive plan for managers – Prove your managers can run the company and will stick around. Warrillow shows exactly what it takes to create a solid business that can thrive long into the future. I would’ve liked to see what advice Ted, the mentor throughout, had to t if things had been bumpier, hence the 4- not 5- star review.

Built to Sell by John Warrillow | : Books

As any copywriter knows, stories are the ideal platform to deliver messages, and if you’re a copywriter like myself, you’d do well to read this book and see how Warrillow has used certain techniques to great effect to get ojhn point across persuasively. Inspiring, clear tips for any entrepreneur trying to turn his lifestyle business into a stand alone biz.

I read “The Automatic Customer” first because that is applicable to my current business goals, but adding “Built to Sell” afterward definitely gave me some ideas on my company goals and timelines.

Many people seem eager to sell their businesses, but if you build your business the right way, you probably want to keep it. Isolate a product with potential to scale. Lists with This Book.

There are numerous lessons that Ted uses to lead Alex to a successful sale. Relying too heavily on one client is risky and will turn off potential buyers. Check out the top books of the year on our page Best Books of I loved the book so much that when I was done with the audio version, I ordered the paper back version so that I could highlight the parts the spoke most strongly to me. I first downloaded the audible version first then bought the book as I was so impressed with the content.

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Specialise in selling one pitch and stay with what your focus is. Divided into an easily readable story, experiences and 17 tips it’s an easy and meaningful read.

Built To Sell

Make sure that no one client makes up more than 15 percent of your revenue. But the good news is that entrepreneurs can take specific steps—no matter what stage a business is in—to create a valuable, sellable company. I believe this warrilllow is absolutely true and certainly echoes my experience in working with small companies and startups.

To illustrate this, Warrillow introduces us to warrillpw fictional small business owner named Alex who is struggling to sell his adver According to John Warrillow, the number one mistake entrepreneurs make is to build a business that slel too heavily on them. Overall a great book, but the only downfall I had was that things sailed much too smoothly for Alex, the protagonist.

Preview — Built to Sell by John Warrillow. I feel a little bad not giving it five stars like many other goodreaders, but the 5-star review, for me, is reserved for those books which are packed with content. If you are wondering how you will ever get out of your business and receive a return on all those years warrilloow invested, read this book.

However, getting to that point means that you need to transition from being really involved in your business to making sure that you hire competent people to take over for you, and that you feel comfortable delegating to. Nov 25, Franciszek rated it it was amazing Shelves: After too much BS revision direction from bank client, she resigned. If you wanted to sell you business this year, would you have any buyers? Part of what makes it so accessible is that the story is told in a narrative format, making it easy to follow and apply.


Avoid an adviser who offers to broker a discussion with a single client. The point of the book, though, is to show you how to build a company that you can sell.

Writing what could be dry material in a fictional style kept me engaged while actually picking up great tips and lessons.

Built to Sell: Creating a Business That Can Thrive Without You by John Warrillow

If you want to run a business or side hustle, this would be required reading in most circles! You can kick start your business with some help from a goodie package that Warrillow has put together. Warrillow condenses his ‘Built To Sell’ process into 8 steps: I would rarely say that out right but this one really is. A 5-star review because I found myself nodding in violent agreement the whole time I was reading. I would consider this a fantastic extension of the classic book ‘The E-Myth’ It has a bit more on the bones from a practical and application standpoint.

Unfortunately, according to John Warrillow, most owners find that stepping out sarrillow the picture is extremely difficult because their business relies too heavily on their personal involvement. Remember, the company that acquires you will have more resources for you to accelerate your growth.

Thanks for telling us about the problem. Instead, charge in advance Key takeaways: Jul 07, Adham rated it it was amazing. Owning a process makes it easier to pitch and puts you in control.

Being sellable is merely the scorecard. Dec 24, Pages Buy. Looking for More Great Reads?